Part 2: Claims Management Services Cold calling about claims management services Section 35: Cold calling about claims management services
This section amends the Privacy and Electronic Communications (EC Directive) Regulations 20032. Subsection (3) inserts new regulation 21A which prohibits live unsolicited calls for the purposes of direct marketing in relation to claims management services except where the person called has given prior consent to receiving such calls.
	Claims management services are defined in regulation 21A(4) and (5). This definition would capture not only legal representation but also where any person is acting on behalf of, or representing, a claimant. This is to ensure that calls by persons instructed to seek out potential claimants regardless of whether or not they will be represented by legal professionals or other types of advocate are captured.