Part 4: Marketing restrictions Section 81: Interpretation and supplementary provision
Subsections (1), (2), (4) and (5) are self-explanatory. Subsection (3) clarifies that the offences in sections 78 and 79 have extraterritorial application and may be committed anywhere in the world. This recognises that advertising and marketing of driving automation technologies may occur online across multiple jurisdictions, for example via social media platforms. End-users and potential end-users in Great Britain may see this online material even if it is not addressed to them.
	For the offences in section 78, the due diligence defence in subsection 78(5) applies if the use of the restricted term was directed only at end-users or potential end-users outside Great Britain, and due diligence was exercised to ensure that either the use of the term would not come to the attention of end-users and potential end-users in Great Britain, or to ensure that end-users or potential end-users in Great Britain would understand that the use of the term was not directed at them.
	For the offence in section 79, a due diligence defence is also available under subsection 79(3) if all reasonable precautions were taken and all due diligence exercised to prevent drivers in Great Britain from being misled.
	It is an element of all offences under sections 78 and 79 that it is reasonable to anticipate that the use of the term will come to the attention of an end-user or potential end-user of a road vehicle in Great Britain.